Sales Force Automation · Built for FMCG

Run your field sales force from anywhere.

Field SFA puts every rep’s beat, every outlet, and every order in their pocket — working fully offline, syncing the moment they’re back on signal. You see the whole territory, live.

Works 100% offline GPS-verified visits Built on ERPNext
BEAT · A → B → C LIVE
12/14
Outlets done
37
Orders today
98%
Visit GPS match
Built for the field
Offline·firstA full day’s work with no signal
GPS·verifiedEvery visit, order & payment tagged
ERPNextOpen core — your data, exportable
The reality on the ground

Distribution runs blind between the depot and the shelf.

Once a rep leaves the office, you lose the thread — and so do they. Paper order books, missed outlets and end-of-day guesswork cost you sales you’ll never see.

01 / NO SIGNAL, NO TOOL

Apps that die off-grid

Most field tools assume a connection. On a rural beat, reps fall back to paper — and the data never makes it home.

02 / BLIND TERRITORY

No live view of the field

Who visited which outlet? What sold? Did the rep even show up? You find out tomorrow, if at all.

03 / SLOW TO SCALE

Every market from scratch

New distributor, new currency — and a fresh round of spreadsheets and WhatsApp groups.

One platform · field to head office

Everything your reps and managers need in one system.

A native mobile app for the field, a real-time console for the office — built on ERPNext, so inventory, customers and orders live in one place.

01

Offline-first mobile app

Reps work a full day with zero signal. Orders, visits, payments and photos sync automatically the moment they reconnect.

02

Beat & route planning

Set each rep’s permanent beat once. Outlets, sequence and coverage are fixed — no weekly re-scheduling scramble.

03

Order capture · GT & MT

Take orders at the outlet against a live catalog and pricing, with free-carton schemes and totals computed for you.

04

Payments & proof of visit

Collect payments and capture live-camera photos tied to GPS — so a visit is verifiable, not just claimed.

05

Targets & performance

Set targets by period and SKU, then track attainment per rep, beat and territory against what’s actually selling.

06

Gamification & leaderboards

Points, badges and a live leaderboard turn daily coverage into a contest reps actually want to win.

07

Real-time admin console

A web dashboard for managers: every visit, order and payment as it lands, with territory scoping and role-based access.

08

Teams & territories

Model your full sales hierarchy and territory map, with attendance, leave and expenses built in.

How it works

From depot to dashboard in four moves.

STEP 01
Plan the beats

Map territories, assign reps, and lock each beat’s outlets and sequence from the admin console.

STEP 02
Reps work the field

Reps follow their beat, capturing orders, payments and visit proof on mobile — online or completely offline.

STEP 03
Sync, automatically

Back on signal, everything syncs: orders post server-side, GPS and photos attach, totals recompute.

STEP 04
Manage in real time

Watch coverage, sales and attainment update live — and act on the gaps before the day is gone.

For distributors & FMCG

Take control of your field force.

Stop running your most important revenue channel on paper and guesswork — give every rep a tool that works where they work.

Full coverage visibility

See every beat and territory — who visited which outlet, and what sold.

Straight into ERPNext

Orders and payments post to your system with no re-keying or spreadsheets.

Verifiable visits

GPS-tied proof and live-camera photos — a visit you can trust, not just a tick.

Targets & performance

Attainment, gamification and leaderboards keep the whole team pushing.

See it on your routes
Why Field SFA

Designed for how distribution actually works.

Offline-first, truly

Engineered for low-signal field work from day one — not a connection-dependent app with an offline mode bolted on.

Open, no lock-in

Built on Frappe/ERPNext. Your customers, orders and inventory stay in a standard, exportable system you control.

Multi-market ready

Currency, pricing and territory configure per tenant — so the same platform fits Kampala, Gulu or anywhere next.

Fast to deploy

Stand up a new distributor on its own secure tenant quickly — branded, configured and in reps’ hands.

Questions, answered

The things distributors actually ask.

Does it really work offline?+

Yes. The mobile app is offline-first: reps capture a full day of visits, orders, payments and photos with no connection, and everything syncs automatically when they’re back on signal — nothing is lost.

What is it built on?+

Field SFA runs on Frappe/ERPNext. Your catalog, customers, orders and inventory live in a standard, open system — so there’s no lock-in and your data is always exportable.

How are visits verified?+

Every visit, order and payment is GPS-tagged, and reps capture live-camera photos at the outlet. Managers see verifiable proof — not just a checkbox.

Which markets does it support?+

Currency, pricing policy and territories are all configured per tenant, so the same platform adapts to any market or region you operate in — from a single city to multiple territories across countries.

Get started

See Field SFA running on your routes.

Tell us about your team and territories — we’ll set up a walkthrough of the mobile app and the live console with your products and beats.

Typically a 30-minute call No commitment

We’ll reply at tharun@helloapps.io. No spam, ever.